The Flavourists Recipe Kits

The Flavourists are an exciting new plant-based meal kit brand, launched in the UK in 2022. The brand offer a range of delicious and easy to cook meal kits, including Creamy Makhani Style Curry, Yellow Thai Style Curry, Herby Green Pesto and more.

Able worked in partnership with advertising agency Hearts & Minds to create a suite of assets placing the products at the heart of the kitchen conversation, as seen across online and social.